WHAT I DO
I build structured AI visual systems for modern brands.
Strategic generation. Cohesive worlds. Scalable execution.

MY BACKGROUND

Originally from Johannesburg, South Africa, my foundation is in project management, later specializing in IT project management after earning a BCom in IT Management. For the past two years, I’ve worked in AI image generation, partnering with startups, cosmetic and skincare brands, FMCG companies, and creative founders across South Africa and beyond.

MY APPROACH

Every project begins with structure and a clear vision. I translate ideas into elevated visual form, bringing clarity, cohesion, and luxury level detail to every frame.

I refine relentlessly until the result meets the standard I stand for.

My background in IT project management gave me the discipline and systems thinking that most creatives lack, the ability to run structured workflows, manage client expectations, and deliver at scale. Combined with two years of intensive AI creative development, it's what allows Core Struxure to operate at the intersection of creative vision and production precision.

Based in Johannesburg, I'm drawn to brands that take their aesthetics seriously. I build content for founders, marketing teams and agencies who want visuals that feel expensive, without the overhead.

MY CAREER

(2025 – Now) Founder at Core Struxure

(2017 – 2024) IT Operations & Project Manager at Madundu

(2014 – 2017) Senior Projects Coordinator at Freitan

(2013 – 2014) Executive Personal Assistant at Mercury Freight